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Author Details
Author Details
Ting, Wong Li, Universiti Malaysia Sabah, Malaysia
The 2nd International Conference on Social Transformation and Regional Development 2020
- Accounting, Economics, Business and Business Law
THE EFFECT OF BRAND TRUST, BRAND IMAGE, BRAND PERCEIVED VALUE, BRAND REPUTATION AND BRAND EXPERIENCE ON BRAND LOYALTY
Abstract
IIES2014 is organized by the Engineering Faculty UTHM.